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Vietnam Mattress Market by Type (Spring, Latex, Hybrid, Foam), Size (King, Queen, Single Size), by End Users (Residential and Non Residential) and Region – Outlook to 2021
The report titled “Vietnam Mattress Market by Type (Spring, Latex, Hybrid, Foam), Size (King, Queen, Single Size), by End Users (Residential and Non Residential) and Region – Outlook to 2021” provides a comprehensive analysis of spring, latex, hybrid, foam mattress market in Vietnam. The report covers market size, segmentation on the basis of size, type, local and international players, urban and rural demand, region, distribution channels and sectors. The report also covers market in different aspects such as trade scenario – value chain analysis, competitive landscape and company profiles for major players in Vietnam mattress market. The report provides detailed overview on future outlook & projections with analyst recommendations for the industry.
The report facilitates the reader with an identification and in-depth analysis of the existing and future trends, issues and challenges prevalent in the industry and anticipated growth in the future depending upon changing industry dynamics in coming years. The report is useful for mattress manufacturers, mattress raw material manufacturers, retailers, franchisees, home furnishing companies and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
Vietnam mattress market is concentrated with few domestic players having the major market share including KYMDAN, Hava’s Mattress, Lien A Mattress and Far East Foam Vietnam owing to the ethnocentric customer base in the country. International players include Dunlopillo, Therapedic and Kingsdown. KYMDAN is the leading player in Vietnam mattress market operating since 1954 and had contributed highest revenue market share in 2016 with established brand name. Players compete with each other on the basis of price, quality, brand name, warranty, delivery and others. The mattress companies in Vietnam have various distribution channels including stores, agents and dealers to increase the penetration in the market.
Key Topics Covered in the Report:
Vietnam Mattress Market Overview and Genesis
Value Chain Analysis in Vietnam Mattress Market
Vietnam Mattress Market Size
Vietnam Mattress Market Segmentation
Trade Scenario for Vietnam Mattress Market
Trends and Developments in Vietnam Mattress Market
Issues and Challenges in Vietnam Mattress Market
Porter’s Five Force Analysis of Vietnam Mattress Market
Decision Making Process in Vietnam Mattress Market
Competitive Landscape of Major Players in Vietnam Mattress Market
Product Portfolio of Major Players in the Vietnam Mattress Market
Vietnam Mattress Market Future Outlook and Projections
Macroeconomic Factors affecting Vietnam Mattress Market
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Related Topics: Beds and Bedding
Table of contents
1. Executive Summary
Market Potential
Market Segmentation
Trends and Developments
Competitive Landscape
Future Analysis And Projections
2. Research Methodology
2.1. Market Definitions
2.2. Abbreviations
2.3. Market Size And Modeling
Approach – Market Sizing
Market Sizing Approach
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Final Conclusion
3. Vietnam Mattress Market Introduction
3.1. Overview and Genesis
3.2. Evolution
4. Value Chain Analysis For Vietnam Mattress Market
4.1. Entities Involved
4.2. Process
4.3. Vietnam Market
4.4. Customers
5. Vietnam Mattress Market Size By Revenues, 2011-2016
6. Vietnam Mattress Market Segmentation
6.1. By Size of Mattress (King, Queen and Single Size), 2016
6.2. By Type of Mattress (Latex, Spring and Others), 2016
6.3. By Local and International Players, 2016
6.4. By Urban and Rural Demand, 2016
6.5. By Regions (Ho Chi Minh, Hanoi, Da Nang, Hai Phong and Others), 2016
6.6. By Distribution Channel (Retail, Direct and Online), 2016
6.7. By Sectors (Residential, Hotels, Hospitals and Others), 2016
7. Trends and Development in Vietnam Mattress market
7.1. Increase in Urban Population
7.2. Increasing Demand for Quality Mattress
7.3. Emerging Online Players
7.4. International Players in Vietnam Mattress Market
7.5. Growth in Tourism Industry
7.6. Growing Residential Units
8. Regulatory Landscape for Vietnam Mattress Market
9. Porter’s Five Forces Analysis for Vietnam Mattress Market
10. Decision Making Process in Vietnam Mattress Market
11. Competitive Landscape of Vietnam Mattress Market
11.1. Company Profiles for Major Players in Vietnam Mattress Market
11.1.1. KYMDAN
11.1.2. Hava’s Mattress Vietnam
11.1.3. Lien-A Mattress
11.1.4. Far East Foam Vietnam
11.1.5. Everpia JSC
11.1.6. Other Company Profiles
12. Vietnam Mattress Market Future Outlook and Projections, 2017-2021
12.1. By Revenues, 2017-2021
12.2. By Size of Mattress – King, Queen and Single, 2021
12.3. By Type of Mattress (Latex, Spring and Others), 2021
12.4. By Sectors (Residential, Hotels, Hospitals and Others,), 2021
13. Analyst Recommendations for Vietnam Mattress market
14. Macroeconomic Factors affecting Vietnam Mattress Market
14.1. Number of households in Vietnam, 2011-2021
14.2. Number of Hotel Rooms In Vietnam, 2011-2021
14.3. Number of Hospital Beds in Vietnam, 2011-2021
14.4. Urban Population in Vietnam, 2011-2021
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List of Figures
Figure 1 1: Flow Chart for Vietnam Mattress Market, 2016
Figure 4 1: Value Chain Analysis of Vietnam Mattress Market, 2016
Figure 5 1: Vietnam Mattress Market Size on the basis of Revenues in USD Million and Growth Rate in Percentage (%), 2011-2016
Figure 5 2: Vietnam Mattress Market Size on the basis of Sales Volume in Thousand Units and Growth Rate in Percentage (%), 2011-2016
Figure 5 3: Average Price of a Mattress in Vietnam, 2011-2016
Figure 6 1: Vietnam Mattress Market Segmentation by Size of Mattress (King Size, Queen Size, Single Size and Others) on the basis of Number of Mattresses in Units, 2016
Figure 6 2: Vietnam Mattress Market Segmentation by Type of Mattress (Latex, spring and others) on the basis of Revenues in Percentage (%), 2016
Figure 6 3: Vietnam Mattress Market Segmentation by Local and International Players on the basis of Revenues in Percentage (%), 2016
Figure 6 4: Vietnam Mattress Market Segmentation by Urban and Rural Demand on the Basis of Revenues in Percentage (%), 2016
Figure 6 5: Vietnam Mattress Market Segmentation by Regions (Ho Chi Minh, Hanoi, Da Nang, Hai Phong and Others) on the basis of Revenues in Percentage (%), 2016
Figure 6 6: Vietnam Mattress Market Segmentation by Distribution Channel (Retail, Direct and Online) in Percentage (%), 2016
Figure 6 7: Vietnam Mattress Market Segmentation by Sectors (Residential, Hotels, Hospitals and Others) on the basis of Revenues in Percentage (%), 2016
Figure 7 1: Vietnam Urban and Rural Population in terms of Percentage (%), 2011-2016
Figure 7 2: Smart Phone User Population in Vietnam in Million, 2015-2017
Figure 7 3: Number of Tourist Arrivals in Vietnam in Thousands, 2014-2016
Figure 7 4: Total Units of Villas and Townhouses in Vietnam, 2011-2016
Figure 9 1: Porter’s Five Forces Analysis for Vietnam Mattress Market, 2016
Figure 11 1: Financial Analysis of Everpia JSC Group Vietnam in terms of Revenue, 2012-2016
Figure 12 1: Future Projections for Vietnam Mattress Market on the Basis of Revenue in USD Million, 2016-2021
Figure 12 2: Future Outlook and Projections for Vietnam Mattress Market by Size of Mattresses on the basis of Number of Units in Percentage (%), 2021
Figure 12 3: Future Projections for Vietnam Mattress Market by Type of Mattresses in Terms of Revenue in Percentage (%), 2021
Figure 12 4: Future Projections for Vietnam Mattress Market by Sectors (Residential, Hotels and Hospitals) on the Basis of Revenues in Percentage (%), 2021
Figure 14 1: Number of Households in Vietnam, 2011-2021
Figure 14 2: Number of Hotel Rooms in Vietnam in Thousands, 2011-2021
Figure 14 3: Number of Hospital Beds in Vietnam in Thousands, 2011-2021
Figure 14 4: Urban Population in Vietnam in Thousands, 2011-2021
List of Tables
Table 2 1: Correlation Matrix of Vietnam Mattress Market
Table 2 2: Regression Coefficients Output for Vietnam Mattress Market, 2016
Table 4 1: Vietnam Mattress Market Value Chain Challenges and Remarks, 2016
Table 5 1: Rationale and Description for Vietnam Mattress Market Size on the Basis of Revenue in USD Million, 2011-2016
Table 6 1: Vietnam Mattress Market Segmentation by Size of Mattress (King Size, Queen Size, Single Size and Others) on the basis of Sales of Mattresses in Units, 2016
Table 6 2: Vietnam Mattress Market Segmentation by Type of Mattress (Latex, spring and others) on the basis of Revenues in USD Million, 2016
Table 6 3: Vietnam Mattress Market Segmentation by Local and International Players on the basis of Revenues in USD Million, 2016
Table 6 4: Vietnam Mattress Market Segmentation by Urban and Rural Demand on the basis of Revenues in USD Million, 2016
Table 6 5: Vietnam Mattress Market Segmentation by Regions (Ho Chi Minh, Hanoi, Da Nang, Hai Phong and Others) on the basis of Revenues in USD Million, 2016
Table 6 6: Vietnam Mattress Market Segmentation by Distribution Channel (Retail, Direct and Online) on the Basis of Revenues in USD Million, 2016
Table 6 7: Online Mattress Players and their Product Listings
Table 6 8: Vietnam Mattress Market Segmentation by Sectors (Residential, Hotels, Hospitals and Others) on the Basis of Revenues in USD Million, 2016
Table 7 1: Description of International Mattress Companies in Vietnam
Table 7 2: Number of Hotels in Major Cities of Vietnam with Popular Hotels and Tourist Attractions, 2016
Table 7 3: Recent Hotel Projects in Vietnam, 2016
Table 7 4: Recent Newly Completions of Residential Projects in Vietnam, 2016
Table 8 1: Government Regulations for Vietnam Mattress Market, 2016
Table 9 1: Porter’s Five Forces Analysis for Vietnam Mattress Market
Table 10 1: Parameters for Selecting Mattress Product and Mattress Brand by Customers in Vietnam, 2016
Table 11 1: Competition Parameters for Major Players in Vietnam Mattress Market, 2016
Table 11 2: Strength and Weakness of Major Players in Vietnam Mattress Market on the basis of Revenues in USD Million in Vietnam, 2016
Table 11 3: Company Profile of KYMDAN including Company Overview, Business Strategies, Products, Domestic Distribution Channel, Promotion, Price, Domestic Factories, Branches, Online Presence, Warranty Duration, Sales per Month, Revenue and Net Profit, 2016
Table 11 4: Steps to Become a Sales Agency of KYMDAN in Vietnam
Table 11 5: Number of Stores and Agents of KYMDAN on the basis of Cities, September 2017
Table 11 6: Product Portfolio of KYMDAN Deluxe Mattress in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 7: Product Portfolio of KYMDAN Massage Mattress in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 8: Product Portfolio of KYMDAN Folding Mattress in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 9: Product Portfolio of KYMDAN Premium Folding Mattress in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 10: Product Portfolio of KYMDAN Long Phung Deluxe Mattress (With Long Phung Design) in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 11: Product Portfolio of KYMDAN Special Deluxe – Pillow Top Mattress in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 12: Product Portfolio of KYMDAN Mattresses with PU Cover in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 13: Product Portfolio of KYMDAN Mini Mattresses in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 14: Product Portfolio of KYMDAN Mini Folding Mattresses in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 15: Product Portfolio of KYMDAN Travel Mattresses in Vietnam in Terms of Dimensions and Price, August 2017
Table 11 16: Company Profile of Hava’s Mattress Vietnam including Company Overview, Business Strategies, Products, Domestic Distribution Channel, Domestic Factories, Workshop Area, Production Capacity of Mattress, Sales Volume, Production Capacity of Raw Material Mouse, Online Presence, Revenue, Client Base and Employee Base, 2016
Table 11 17: Product Portfolio and Description of Hava’s Mattress Vietnam, 2016
Table 11 18: Company Profile of Lien-A Mattress including Company Overview, Business Strategies, Products, Domestic Distribution Channel, Minimum Order Quantity, Supplying Ability, Contact Ways, Domestic Factories, Online Presence, Sales Volume, Revenue, Revenues Split by Type of Mattress and Revenues Split by End Users, 2016
Table 11 19: Product Portfolio of Lien A Mattress Vietnam in terms of Size in cm and Price in VND, August 2017
Table 11 20: Company Profile of Far East Foam including Company Overview, Business Strategies, Brands, PU Foam Types, Domestic Distribution Channel, Domestic Factories, Showroom, Manufacturing Facility, Online Presence, Warranty Period of Brands, Clientele, Sales Volume, Revenue, Mattress Revenue Percentage and Revenues Split by End Users, 2016
Table 11 21: Product Portfolio of Far East Foam Brand Comfort Spring Vietnam in terms of Segment, Size in Feet, Price of Mattress and Set in RM, August 2017
Table 11 22: Product Portfolio of Far East Foam Brand Comfort in Vietnam in terms of Series, Model Name, Model Number, Materials, Warranty and Selling Point, October 2017
Table 11 23: Company Profile of Everpia JSC including Company Overview, Business Strategies, Recent Development, Brands, Domestic Distribution Channel, Domestic Factories, Online Presence, Sales Volume, Turnover and Employee Base, 2016
Table 11 24: Distribution Network of Everpia JSC in Vietnam, 2012
Table 11 25: Product Portfolio of Everpia JSC’s Brand Style Master in Vietnam, 2016
Table 11 26: Product Portfolio of Style Mater Protective Spine Centennial Springs in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 27: Product Portfolio of Style Mater Protective Spine Ortho Sleep Springs in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 28: Product Portfolio of Style Mater Spring Protective Spine Smart Plush Spring in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 29: Product Portfolio of Style Mater Protective Spine Classic Spring Cushion in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 30: Product Portfolio of Style Mater Comfort Spine Classic Spring Cushion in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 31: Product Portfolio of Everpia JSC’s Brand Everon in Vietnam, 2016
Table 11 32: Product Portfolio of Everon Everton Waves in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 33: Product Portfolio of Cotton Padding Everon Lite in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 34: Product Portfolio of Everon Artemis Cotton Press in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 35: Product Portfolio of Cotton Mattress Press Everon in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 36: Product Portfolio of Activated Carbon Cushion Everon in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 37: Product Portfolio of Everon Spring Mattress Posture Medic Bonnell pops in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 38: Product Portfolio of Everon Posture Spring Medic Grandy Spring in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 39: Product Portfolio of Everon Posture Spring Medic Feathery in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 40: Product Portfolio of Everon Spring Mattress Posture Medic Charcoal in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 41: Product Portfolio of Everon Spring Posture Medic Pocket Pops in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 42: Product Portfolio of Everon Spring Mattress Posture Medic Fantasia in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 43: Product Portfolio of Everon Posture Spring Medic Marvel in terms of Thickness in cm, Size in cm and Price in VND, August 2017
Table 11 44: Description of Other Mattress Companies (Dunlopillo, Van Thanh Mousse & Foam Company, Kim Cuong Mattress, Lotus Mattress and BVD Wonders) in Vietnam
Table 11 45: Product Portfolio of Dunlopillo Vietnam on the basis of Product Type, Product Name, Available Sizes, and Warranty in Years and Height in cm, 2016
Table 11 46: Product Portfolio of Kim Cuong Mattress Vietnam in terms of Mattress, Features, Size, thickness and warranty in years, 2016
Table 11 47: Product Portfolio of BVD Wonders in terms of Mattress, Size and Price, height in cm and warranty in years, 2016
Table 12 1: Future Outlook for Vietnam Mattress Market on the Basis of Revenue, 2017-2021
Table 12 2: Vietnam Mattress Market Future Projections by Type of Mattresses on the basis of Revenue in USD Million, 2021
Table 12 3: Vietnam Mattress Market Future Segmentation by Sectors (Residential, Hotels, Hospitals and Others) on the basis of Revenues in USD Million, 2021
Table 12 4: Upcoming Hotels in Vietnam, 2017-2018
Table 12 5: Upcoming Residential Projects in Vietnam, 2017-2018
Table 12 6: Other Upcoming Projects in Vietnam, 2017
Table 13 1: Analyst Recommendations for Vietnam Mattress Market
Table 14 1: Rationale and Description for Number of Households in Vietnam, 2011 – 2021
Table 14 2: Rationale and Description for Number of Hotel Rooms in Vietnam, 2011 – 2021
Table 14 3: Rationale and Description for Number of Hospital Beds in Vietnam, 2011 – 2021
Table 14 4: Rationale and Description for Urban Population in Vietnam, 2011-2021
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